How young Start-ups are holding talent

How young Start-ups are holding talent
Start-ups are adopting HR policies that prioritise employee well-being, growth, and development to create a workplace that attracts and retains top talent.

India is the third largest ecosystem for start-ups globally, while China and USA hold the second and first positions, respectively. As per the Ministry of State for Commerce and Industry, the number of recognized start-ups in India increased from 452 in 2016 to 84,012 in 2022. Out of these, 115 start-ups have entered the Unicorn Club. All these numbers show the growth and progress Indian start-ups are making and it surely is a proud moment for the Indian start-up ecosystem.

There is no doubt that there has been an immense growth in the number of entrepreneurs in the last decade. But there has also been a massive growth in an entrepreneurial work culture and environment – one which entails freedom to innovate, responsiveness for task responsibilities and taking ownership for actions. With the augmentation of start-ups, a new breed of entrepreneurs started coming into existence who started reshaping the way talent is hired, retained, and provided with opportunities.

Indian start-ups are not only developing innovative solutions and technologies but are also generating large-scale employment. They are looking for the right talent who understand the vision of the start-up, bring unique skill sets to the table and match the culture of the start-up. Talent remains a crucial element in the functioning of the start-up and its success.

Also read: FLAME University organised Symposium on “The Generation Z Workforce: Opportunities and Challenges in Business Organizations”

Hence, start-ups, especially the young ones, are adopting various and innovative HR policies to be in sync with their requirements and today’s workforce. It is not easy to attract and retain the right talent in the current highly competitive job market.

To this effect, here are some of the new-age HR policies young start-ups are adopting to hold talent:

  • Flexibility: Start-ups are offering flexible work arrangements such as remote work, flexible hours, and unlimited vacation days to give their employees more freedom and work-life balance
  • Development Programs: Start-ups are investing in their employees’ professional development by offering training and development programs, mentorship and career growth opportunities.
  • Focus on Culture: Start-ups are creating a unique and vibrant company culture to attract and retain employees. They focus on creating a positive and healthy work environment that fosters teamwork, innovation and creativity
  • Performance-Based Compensation: Start-ups are using performance-based compensation plans to motivate their employees. They offer bonuses, stock options and other incentives to reward employees who meet or exceed performance goals.
  • Emphasis on Diversity and Inclusion: Start-ups are recognizing the importance of diversity and inclusion in the workplace. They are adopting policies and practices that promote diversity and create an inclusive work environment.
  • Wellness Programs: Start-ups are investing in employee wellness programs to promote physical and mental health. They offer gym memberships, wellness challenges and mental health resources to support their employees’ well-being.

Overall, start-ups are adopting HR policies that prioritise employee well-being, growth, and development to create a workplace that attracts and retains top talent.

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Garima Luthra

Co-Founder, Vaaree

View all posts


Garima Luthra

Co-Founder, Vaaree

June 2024

Work Culture: Decode & Drive - June 2024
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