Walk into any swanky office lobby, and BAM! There it is. A gleaming wall emblazoned with noble words like Integrity, Excellence, Respect, Innovation.. These aren’t just words, folks; they’re the company’s “DNA,” its “soul! They are sacred. Untouchable. Like the last samosa at team meetings. They are crafted after intense offsites, where the esteemed leadership team brainstorms over buffets, and dangerously ambiguous adjectives, along with an external consultant who charges by the vague adjective. Flip charts are sacrificed, thesauruses are decimated, and eventually, through a haze of “synergy” and “alignment,” these glorious values emerge. The final product of several hours, a generous budget, and enough corporate jargon to make a dictionary weep.
Enter HR – the unsung Avengers of corporate drama – armed with unshakable optimism, an events budget rivalling the annual coffee spend, and 437 logo variants for every conceivable surface. Behold: the grand rollout! part red carpet, part compulsory team...
