Two articles of Dr. Udai Pareek “A Motivational Paradigm of Development” published in Journal of Social Issues 1968, 24(2), 115-122 (and also in Indian Educational Review, 1967, 105-111) and the second one on “Motivational Patterns and Planned Social Change” published in International Social Science Journal, 1968, 20(3), 464-473. Both appeared in the book on Effective organizations. In his article on Motivational paradigm for development, Dr Pareek gives a simple formula: Development = (Achievement Motivation X Extension Motivation) – Dependence Motivation If you want socio-economic development to take place, increase achievement motivation and extension motivation and decrease dependence motivation. Motivation occupies an important position in the dynamic process of social change. The paradigm Dr. Pareek suggested is:
“Motivation causes human Behaviour, and to that extent ’causes” changes in a community, like increased entrepreneurial activity or adoption of new methods. But I don’t view it as a primary cause of change...
