Article (January-2020)


Flipside of Management - 7 Funny Tales

Sanjeev Sharan

Designation : -   Director HR

Organization : -  ZTE Telecom India, Gurgaon


117455 Total View        

Flipside of Management a collection of rib-tickling fictional stories related to one’s professional life. It is easy to read. Any professional either from an MNC or a lala organisation, can relate to it in their day-to-day life. The author focuses on the “reality taste” and has refrained from giving gyan on “Right” or “Wrong”. The efforts convey the message purely through facts.

The book covers some interesting areas such as: Recruitment experience of a candidate, Relationship-and-emotion-based performance evaluation, Neglecting non-sales functions in rewards and recognition events, Misusing and mixing CSR with branding, Short-sighted selection and Perception-based management instead of fact-based.

The recruitment story revolves around the interesting experience of a candidate. How the behaviour of an interviewer impacts the image of an organisation’s  culture in the minds of the candidates.

The CSR story touches on the short circuiting of CSR ethics. It talks about how a few organisations consider CSR spending to be branding opportunities and try to derive image branding out of CSR. The concept of social contribution is overtaken by “What’s there for me?”

The next story touches upon the subject of performance evaluation. It talks about how the Performance Management system is tweaked to accommodate favourites. It is interesting to read about how, at times, the PMS (Performance Management system) is misused as a tool for penalizing or rewarding, instead of being a development and correction tool.

The pain-point areas of selection are covered interestingly in another story where it highlights how short circuiting of the process overshadows the right spirit of selection. In one of the chapters, the different facets of management are covered. How the leader’s softness or bias towards certain functions impacts the overall organisation’s culture and motivation. It, at times, creates an invisible “division” within the team. The story highlights the important area of “expectations from a leader.”

The last two stories speak about the subject of “looking at the bigger picture” – broadening of vision.

The book is a must read to understand real world of management.